Even in a strong housing market such as Irvine, conditions can change in just a few months, thus forcing sellers to adjust their listing strategies for the purpose of remaining competitive. According to a report published in late October by the Orange County Register Press-Enterprise, home sales across Southern California have dropped by 18 percent on an annual basis, the sharpest decline in 2018. While this shift in the market may prompt some sellers to reduce their listing prices in a rush, there are smarter ways to handle the situation. Here are some recommendations to make your Irvine home more attractive to prospective buyers.
Improve Your Home’s Curb Appeal
Irvine is a master-planned city, so no matter what neighborhood your home is in, whether it’s Shady Canyon, Woodbury, or Northpark, Irvine real estate excels at looking good, and this is pretty much in line with the expectations of homebuyers. If the view from the street suggests your property is in shambles, you’re only going to attract flippers looking for a hard bargain. Your home has to shine not only for the sake of buyers but also for appraisers hired by mortgage lenders. It’s in your best interest to invest time and money on landscaping, pressure washing, and exterior painting. Keep in mind busy prospects may wish to tour the property in the evening, so you may want to install attractive outdoor lighting.
Discuss Staging with Your Agent
Staging is a real estate service that essentially boils down to interior decoration, but not to your particular taste. Properties that are staged to sell follow established techniques as well as emerging trends. Start with getting rid of clutter and personal touches, which may require moving furniture and belongings into a temporary storage space. Painting with neutral colors is always a good option, and the same goes for increased lighting. Depending on your agent’s ideas and how much you agree to spend, the kitchen may get a slight makeover that makes it look like it’s ready to be featured on HGTV.
Make Your Home Smell Wonderful
A touch of aromatherapy can get buyers hooked on your listing, and this is a technique that is part of advanced staging. Get rid of unpleasant odors first, which can be accomplished with deep cleaning and letting fresh air into living spaces. Professional housekeeping services often use special cleaners made with essential oils that leave a lingering scent, and they may also use simmering pots you can use when showing the property.
Offer Incentives to the Right Prospects
Seasoned real estate agents are good at reading prospective buyers. If a prospect with a preapproved mortgage document doesn’t bid on your property, some extra motivation may be needed to make the deal more attractive. Offering to pay part of the closing costs is a good financial incentive. Another one may be to show a smart home automation system and offer to leave it in place for the buyer.
Even in a strong seller’s market, it’s always a great idea to make your home as attractive as possible to get the highest price and sell it quickly. It’s also a smart idea to work with a real estate agent who knows all about the latest market trends when it comes to homes for sale in Irvine, CA. The experienced professionals at Irvine Residential Living can show you how to maximize the appeal of your home for prospective buyers. Call us at 714-454-6304 today to speak with one of our friendly agents.